What are the main pillars of a brand identity? For a long time, visual identity was at the forefront of marketing. Increasingly, however, the auditory identity of a brand is also gaining in importance.
Due to the still tense situation worldwide, caused by the coronavirus, we are switching to digital options for the announcement of the award winners. Therefore, we are releasing a winner announcement video und presenting a compilation of all the winners per categories.
Today we continue with our blog series “Inspirational women in the film industry”. This time, we had the chance to talk to Lisa Scheid, who is one of the few female CEOs in the film production business. She runs the creative production company Das R& in Austria, which not only creates big budget TV spots, but also innovative and entertaining video formats.
When you think of the Cannes Corporate Media & TV Awards, it doesn't take too long before the Côte d'Azur and the Mediterranean Sea come to mind, and of course — evident, but central to a film festival — the film. With her design for this year's winner diplomas, Mona Fritsch wanted to bring these two elements together and did so in a simple but no less sophisticated way, which really convinced us.
Digital technology has changed a lot about how the world works. The growing technological progress offers a whole range of new possibilities in terms of content production and distribution, at the same time, digital technologies have splintered media into numerous niches, channels, and segments. As a result of these processes media creators are facing major challenges.
What if you could, for example, convey an employee training video on safety aspects in the workplace, i.e., a video with thoroughly important but on the whole rather dry content, in such a way that the viewer even enjoys dealing with its content and he or she also internalizes it better as a result?
It is with much anticipation and excitement that we announce our festival is entering its next edition! The submission period for this year’s Cannes Corporate Media & TV Awards starts today and runs until June 22nd, 2022. All film producers and filmmakers, agencies, broadcasters and students are invited to submit their best corporate films, online media productions and documentaries, that have been produced/aired or released between 2020 and 2022, to compete in the race for our coveted Dolphin trophies and the Grand Prix.
The United Nations first celebrated International Women's Day in 1975, even though its beginnings go back much further. Driven by various women's movements in the 20th century, fighting for equal rights, women's suffrage and the emancipation of women workers, the day has become a global event that commemorates the cultural, political and socio-economic achievements of women worldwide.